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The Absorb–Reframe–Transmit Cycle

The Absorb–Reframe–Transmit Cycle

Leadership isn’t just about delivering results – it’s about shaping the emotional climate where results are possible. Pressure will always flow down to you. What you do with it determines whether your team feels focused or overwhelmed.

The Absorb–Reframe–Transmit Cycle helps leaders handle pressure responsibly: absorbing anxiety without passing it down raw, reframing it into clarity, and transmitting calm direction.


🔹 Step 1: Absorb

  • Notice your own stress signals – racing thoughts, clipped tone, tight body language.
  • Don’t unload immediately. Pause, breathe, and center yourself before reacting.
  • Ask: “Am I about to share clarity, or am I about to share my stress?”

🔹 Step 2: Reframe

  • Distill the facts from your fears.
  • Decide what the team really needs: urgency, alignment, reassurance, or all three.
  • Translate pressure into focus: “Here’s what’s changed, here’s why it matters, here’s how we’ll handle it.”

🔹 Step 3: Transmit

  • Communicate calmly and clearly, reducing noise instead of adding to it.
  • Choose your medium intentionally – avoid frantic midnight Slacks that spread panic.
  • Balance honesty with confidence: acknowledge the stakes, but show belief in the team’s ability.

✅ Why It Works

Emotions spread faster than logic. Teams don’t just hear what you say – they feel your state. Anxiety narrows focus, kills creativity, and erodes trust. Calm keeps people’s thinking brain online.

By absorbing, reframing, and transmitting, you shift from being a stress amplifier to being an anchor. You turn raw pressure into direction, helping your team stay steady even in turbulent times.

📌 Use the Absorb–Reframe–Transmit Cycle whenever you feel pressure from above. It will help you hold the weight without dropping it on your team.


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